Uses cases

Success cases

Adobe Analytics: Customer Journey & Dashboard

We offered transversal support to the company’s digital transformation team in a project focusing on analyzing and unifying indicators that measure the efficiency of each of the conversion processes defined on its website and in the design of a dashboard that offers a global vision of all its information.

Success cases

Today’s marketing needs to be agile and constantly transforming. It has to efficiently adapt to the demands of the new consumers and the changes and uncertainty in the market. This transformation will be built on the pillars of technology and engagement.

David Lastra Marketing Transformation Director.

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