ES

MarTech

Marketing & Technology

We combine marketing and technology (MarTech) to transform the way we connect with audiences and interact with clients across their journeys. We help companies identify and implement the best tools for their marketing and business needs and show companies how to make the most of these tools and manage change.

  • CRM

    We are experts in customer relationship management (CRM) solutions. They are invaluable tools that give companies a unified vision of customers, help them improve relationships through personalized strategies, establish scoring models and produce business results data. This information helps transform and match strategies with the stages and segments identified.

    We have extensive experience in implementing and integrating CRM platforms. We are official partners of Salesforce, Microsoft Dynamics, Hubspot CRM and more top names.

  • Marketing Automation

    Automation tools help us generate better multichannel communication campaigns on channels like email, SMS, push notifications, etc. They are personalized to the clients' interests, optimizing management, linkage and sales.

    Our expertise in the parameterization and configuration of the main marketing automation tools on the market (Adobe Campaign, Salesforce Marketing Cloud, Active Campaign, Mailchimp, Hubspot, klaviyo, Pardot ...) allows us to offer the most fitting solutions for our clients. We help define data models to help our clients make the most of their customized deployment and strategy.

  • SaaS CMS

    We design and implement solutions with the main SaaS CMS on the market like AEM and Hubspot CMS. This helps reduce time to market compared to other customized solutions, offering an agile approach that adapts to our clients’ needs. Thanks to this modular technology, the solutions are both customizable and scalable.

  • CDP/ DMP

    We design and implement customer-centric architecture and solutions that give companies a single vision of their clients. This includes defining their customer data platform (CDP) and data unification strategy, selecting the optimal technological platform for their needs, accompanying and supporting them during the implementation process and training them how to use and make the most of the solution.

MarTech cases

"Digitalization first. The key is to find a strategy that combines Marketing, Data and Technology".

María Ávila Digital Strategist & Project Manager

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